Your agency needs to increase fuel treatments and prescribed fire, but how do you communicate this to the public in the best possible way? This paper by Dr. Eric Toman and colleagues sought to answer that question in four different states: Arizona, Colorado, Utah and Oregon. Although focused on western states, the methods for effective outreach to adult learners have similarities across the country. These communications can be important in shifting from a suppression-only view, to a more holistic view helping prescribed fire gain more public acceptance. Management Implications: Understanding adult learning theory can help when communicating with the public about agency activities. Guided field trips and interpretive centers are generally more effective communication tools than newsletters and public meetings.